Thursday, November 5, 2009
Monday, November 2, 2009
White House Halloween
Trick or Treaters knocking at the White House door received packets of dried fruit containing cherries, apricots, pears, apples and papaya.
Tuesday, October 27, 2009
"Redland Raised" program found in Publix
MIAMI-DADE COUNTY AND PUBLIX SUPER MARKETS JOIN FORCES TO PROMOTE LOCAL PRODUCE
Redland Raised is an instore program that promotes the consumption of fresh local produce. Publix will be the first to grocery store to kick-off the program.
The program's announcement took place at the Publix located at 7805 SW 40th Street, on Thursday, October 29, 2009. Local celebrities included Mayor Carlos Avarez. Locally grown produce including green beans, yellow squash, zucchini, boniato, okra and avocados were on display.
Redland Raised was created by Miami-Dade County and the Florida Department of Agriculture and Consumer Services.
“Pairing Publix with our locally-grown produce makes great sense,” said Mayor Carlos Alvarez. “We can educate and encourage our residents to invest in local produce and in turn, stimulate the economy in our County.”
“While we have always been committed to supporting fresh locally grown produce when available, we are excited to help introduce this new produce brand which will allow us to better inform our customers on the benefits of buying local,” said Kim Jaeger, Media and Community Relations Manager for Publix in Miami.
Miami-Dade County’s agriculture industry is number two in the state and 18th in the country, generating an estimated $2.7 billion for the local economy.
Monday, October 26, 2009
Papaya said to fight the flu
Daily Spark article by Tanya Jolliffe
In a Daily Spark article by Tanya Jolliffe, she suggests there are specific foods that help get you back on your feet after a cold and flu. Here's the excerpt about papayas.
Christopher Columbus called papaya the "fruit of the angels" because he found the great benefit of this special fruit especially during the winter. Rich in vitamins C, A, K, and E as well as magnesium, folate, beta-carotene and lutein, papaya has been found to help inactivate a variety of viruses so the body can flush them away.
Monday, October 12, 2009
Monday, September 14, 2009
Popularity of papayas catching up to mangoes
Excerpts from an article in the 9/7/09 The Packer by Abraham Mahsie
This fall, tropical suppliers are betting papayas will garner some of the same interest and popularity that mangoes have.
Increased volumes of two varieties...offer great taste and nutritional value to households where papayas are fast gaining recognition.
"More than taste, you are covering different demands in terms of convenience, " said Jose Rossignoli, vice president of sales and marketing for Brooks Tropicals, LLC.
"That applies to the Hawaiian or sunrise papayas and the Caribbean Red or maridol papaya," he said.
"When you are selling a large papaya, you are probably selling a piece of fruit that is going to average 3-4 pounds. When you are selling a sunrise papaya, you are selling a fruit that is just one pound. Cut it in half, remove the seeds, and eat it from the skin."Rossignoli said although fall tends to have less demand for papayas than the spring, he still expects stable availability based on planting schedules and crop outlooks.
He said most of Brooks' customers carry both varieties, giving both a per pound and per fruit pricing option. The smaller fruit is good for individual consumption, while the larger is good for a household of three people or more.
In terms of taste, he said the sunrise is a little bit sweeter than the Caribbean Red."We have new fields in production, and quality definitely looks great on the Caribbean Red papayas," he said. "The rest of the year is expected to have continued availability."
Rossignoli said the advantages of Brooks' papayas are a sweeter taste and mainstream appeal.
"I can tell you that our variety has a more gourmet taste. It doesn't have the strong smell and aftertaste that a typical maridol papaya would have," he said. "It's not just a product for the Hispanic consumer, as papayas were perceived in the past."
A strong customer base in Canada evidences their mainstream appeal according to Rossignoli. Other draws are better shelf life, attractiveness to retailers, and uniformity in shape and size.
Rossignoli said Brooks is back to pre-Hurricane Dean product levels in terms of planting capacity, weekly production and harvesting. He also said starting over after the devastation allowed workers to retool and the company to improve production processes for greater efficiency.
"Things are better. The hurricane gave us the opportunity to assess during the non harvesting time, to assess the strength and weakness of the operation and also the opportunity we had to improve," he said.
"Those improvements included stronger infrastructure and new facilities in the Belize operation, superior management and refined growing techniques."
"We also upgraded the packing facility in charge of packing and shipping the papayas to the U.S.," he said. "When you are willing to keep your staff through the hard season, you find new skills. During that recovery process everybody was helping in everything. You see skills in middle and upper level management to improve the operation overall."










